and accompanying bereaved families
with respect and compassion.
"I just want to say a few words about how much this enterprise I run means to me. First, because it is so much a part of my own history:it was started by my grandparents, Alfred and Aline, in the back of their shop. In my own way, I keep alive their love of the profession and their pride as entrepreneurs. As a Quebecker, and as a businesswoman, I am proud to be at the helm of a small and medium-sized enterprise (SME) in a field dominated by multinationals. For me, a funeral enterprise is above all a human enterprise. We do not “process files,” we interact with individuals at a difficult time in their lives and we respond to their suffering. Our profession gives us the opportunity to help sooth their pain, to make a small difference. The people at Memoria work every day to make that difference."
Jocelyne Dallaire Légaré